Wednesday, October 3, 2007

Dove Onslaught

This is Dove's follow up their acclaimed Evolution campaign, Onslaught:

I applaud this as a person. I completely agree, and feel terrible for the expectations women are subjected to. As a advertiser I commend the attempt to follow this up, but it doesn't have what Evolution had, a story. This seems to just tell you that women are constantly barraged, but it isnt telling us anything we dont know. Theres more there, go find it.

No comments: